Our History

It was on the verge of the 20th century that the ancient Savoy Hotel began its activity and started to host the most distinguished aristocracy and visitors from all over Europe. The name Savoy evolved from a small family business and has since become a legend in the art of welcoming and serving.

 

In 2015, a signature brand was born, one that highlights a collection of hotels with a portfolio of differentiating experiences: Savoy Signature thus combines the company’s modernity and irreverence with the centenary art of welcoming.

 

Each hotel transports the traveler to extraordinary places and stories, offering accommodation concepts with exceptional service and unique architecture structures, which take the accommodation’s personalization to a level that aspires to be distinctive.

 

The concept extends to the current six hotel units that make up the Savoy Signature hotel collection:

The Reserve | Exclusively yours

Savoy Palace | Tribute Cosmopolitan Resort

Royal Savoy | Heritage Sea Resort

Saccharum | Wellness Design Resort

NEXT | Connected Ocean Hotel

Calheta Beach | Fine Sand All-Inclusive Resort

Gardens | Panoramic Adults-Only Hotel

Mission

To own and operate remarkable hotels where location and uniqueness, combined with personalised service, are key differentiating factors. To inspire and deliver memorable experiences and unique moments in spaces of distinct beauty and identity, while maintaining an ambitious set of sustainable practices.
To create unforgettable moments for our guests through sustainable practices that benefit the environment, local communities, and our people, reflecting our commitment to a greener and more responsible future.

Vision

To be globally recognised as a benchmark brand in the hospitality sector, offering experiences that combine service excellence with an unwavering commitment to sustainability.
Our priority is to provide unforgettable moments for our guests while collectively caring for the planet, the surrounding community, and our people.
We aspire to create a lasting legacy of hospitality excellence, innovation, and sustainable practices, inspiring and transforming the hospitality industry.

Values

Modernity and Contemporaneity: We emphasise innovation and constant adaptation to current trends to deliver excellent services that provide modern and
differentiated experiences, keeping us at the forefront of the hospitality sector.

Design: We value distinctive and elegant design in all our spaces, creating environments that reflect the unique beauty
and identity of each property, aligned with sustainable practices.

Immersion (Destination/Concepts): We promote the authentic immersion of our guests into the destination and the concepts of our hotels,
offering unique and memorable experiences that honour local culture and sustainability.

Service: We are committed to delivering personalised and excellent service, where attention to detail and guest satisfaction are our highest priorities.

Authenticity: We preserve authenticity in every interaction and experience, ensuring our guests enjoy genuine and
unforgettable moments in harmony with environmental and social responsibility.

Our Board

  • Avelino Farinha Foto

    Avelino Farinha

    Chairman

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  • Roberto Santa Clara Foto

    Roberto Santa Clara

    Chief Executive Officer

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  • Ricardo Farinha Foto

    Ricardo Farinha

    Chief Commercial Officer

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  • Bruno Freitas Foto

    Bruno Freitas

    Chief Financial Officer

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  • Ricardo Nascimento Foto

    Ricardo Nascimento

    Chief Operating Officer

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  • Noélia Reis Foto

    Noélia Reis

    Board Advisor

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  • Nuno Antunes Foto

    Nuno Antunes

    Board Advisor

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